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Key to breaking through GameFi: 70% games + 20% finance + 10% culture
The Key to Breaking the GameFi Impasse: Returning to Human Needs
Recently, various sectors of the market have been rising in turn, from inscriptions to Solana and then to Depin, all indicating that a bull market is about to arrive. At this time, veteran players will ponder what the next hot sector will be: is it the already popular L2? Or inscriptions? Or perhaps GameFi? This article will focus on analyzing the key breakthroughs in the GameFi sector.
1. Human nature to the left, GameFi to the right
Looking back at the last round of GameFi projects, whether it's AAA titles or P2E mining games, they all fell into the "buy NFT - complete tasks - earn tokens" trap. Project teams overly emphasized financial attributes, neglecting the diversity of human needs.
Maslow's hierarchy of needs theory points out that human needs include not only basic security of property but also higher-level needs for belonging, respect, and self-actualization. Simply meeting monetary needs is not enough; people will ultimately move towards other levels of needs.
For GameFi, Fi should be "driving force" rather than "main force". The key to breaking the circle is not crossing the boundaries of Web2 and Web3, but rather meeting the needs of the same group of people at different levels of demand.
2. 70% Game + 20% Fi + 10% Meme
Games have long been deeply ingrained in human DNA, fulfilling diverse human needs. Compared to other Web3 tracks, GameFi combines the demands of both gaming and finance, showing greater potential for mainstream appeal.
But how should Game and Fi be proportioned to be healthier? It is recommended to use a ratio of "70% Game + 20% Fi + 10% Meme:"
The key is to enhance user immersion time, rather than simply pursuing spending. Attention itself is money; let users immerse themselves first, then use Fi to drive new users, and finally use Meme to help users find a sense of belonging.
Three, the combinatorial innovation of 1+1+1>∞
When looking for innovative projects, there is no need to start completely from 0 to 1, nor do you need to immediately create a AAA masterpiece. The "1+1+1" combinatorial innovation may be a new trend.
Taking Cards Ahoy as an example, it combines card gameplay and auto chess mechanics, reducing the difficulty of getting started while maintaining strategic depth. This combination has proven to meet demand in a way that achieves a 1+1>2 effect.
Cards Ahoy has a rather innovative design in its economic model:
In addition, Cards Ahoy has a strong team and partner resources behind it, and has made sufficient preparations for breaking into new circles.
Overall, innovative projects like Cards Ahoy that are based on a 1+1+1 combination may be more viable than innovations that start from scratch. When planning for GameFi, attention can be given to such multi-element Web3 games that require light investment, emphasize operations, and focus on micro-innovations.
Returning to human needs is the key to breaking the deadlock in GameFi. Regardless of the type of game and the Fi model, there is always a combination that can perfectly meet the majority of human needs. Finding it, laying it out, and utilizing it may allow one to stand out in the next bull market.